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Beauty RitualFebruary 24, 2026 · 6 min read

My 7-Minute Morning Ritual: How I Prep My Skin for the Camera

Twenty years of modelling taught me that great skin starts the night before.

S

Sofie Hoebanx

Chief Brand Officer & Co-Founder · VELPEPTIDE™

People always ask me what I do the morning of a shoot. The honest answer is: not very much. Because the real work happens the night before, and the weeks before that. Great skin on camera is not about what you put on in the morning — it is about the cumulative effect of a consistent routine.

The Night Before Is Everything

I never skip my evening routine, no matter how late I get home. The skin's repair cycle peaks between 11pm and 4am — this is when cellular renewal is most active, when the skin is most receptive to actives. Missing this window is like missing the best flight of the day.

My evening routine takes 8 minutes: double cleanse, VELVET FIRM™ serum, VELVET LIFT™ eye cream, and VELVET RENEW™ overnight mask. That is it. No 12-step routine. No 20 products. Just the right actives at the right concentrations.

The camera does not lie. But great skin does not lie either — it shows up for you every single time.

My Actual 7-Minute Morning Routine

  • Minute 1: Rinse face with cold water (no cleanser in the morning — it strips the barrier you rebuilt overnight).
  • Minute 2: VELVET GLOW™ essence — 4 drops pressed in, not rubbed.
  • Minute 3: CU GLOW™ Anti-Aging Serum — 3 drops, upward motions.
  • Minute 4: VELVET LIFT™ eye cream — refrigerated, applied with ring finger tapping.
  • Minute 5: CU GLOW™ Moisturizing Cream — one pump, pressed in.
  • Minute 6: SPF 50 — non-negotiable, every single day.
  • Minute 7: One drop of VELVET GLOW™ mixed into foundation for all-day luminosity.

The secret is not the products — it is the consistency. I have been using peptide-based skincare for eight years. The results you see on camera are not from one morning's routine. They are from 2,920 mornings of showing up for my skin.

Tags

Morning RoutineModel SecretsSkincare RitualPeptidesGlow

About the Author

S

Sofie Hoebanx

Chief Brand Officer & Co-Founder

Former international model with 20 years of experience across four continents. Chief Brand Officer & Co-Founder of VELPEPTIDE™.

Featured Products

VELVET GLOW

VELVET GLOW™

Radiance-Activating Peptide Essence

$128

VELVET LIFT

VELVET LIFT™

Sculpting Eye & Contour Cream

$118

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